INDUSTRY
YEAR
2026
SERVICES
INFO
Konum stepped onto the scene in İzmir, Turkey, and quickly became a local favorite. Built on an all-day dining concept, the branding reflects a casual spirit of the gen z across every detail.
INDUSTRY
YEAR
2026
INFO
Konum stepped onto the scene in İzmir, Turkey, and quickly became a local favorite. Built on an all-day dining concept, the branding reflects a casual spirit of the gen z across every detail.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Perfectly unperfect
Ease becomes the restaurant’s signature. Intentional imperfections across interior touchpoints shape an atmosphere with an unforced tone, where small doodles, imperfect lines, and handwritten details add warmth, allowing the space to remain personal rather than staged.
Between the lines
Typography sets the tone at Konum. Handwritten details across the logo, menus, and posters bring personality and intimacy, allowing every surface to feel sincere and visually connected while staying aligned with contemporary design language.
More than a name
Meaning both location and subject in Turkish, Konum turns place into perspective. The name suggests not only where you go, but where you stand, giving the brand a layered identity rooted in position and purpose.
Konum
Izmir, Turkey
Çağıl Aygen
Çağıl Aygen, Consultant and Designer Valeryia Herasimava, Visual Comm. Designer Öykü Odaman, Graphic Designer Eylül Aytan, Content Specialist Burak Barcik, Photographer
Logo, Typography, Social Media Assets, Instagram Curation, Photography Moodboards, Brand Guidelines, Coaster, Menu, Business Card, Uniforms, Napkin, Plate, Poster, Signage
Velvele © 2025
Velvele © 2025